It's on 1 of my list. Each entry below is what I wrote about it there, with my verdict on that list, the fullest first.
- Address243 Bleecker St #4438, New York, NY 10014
- From my guide, updated September 2026.
Rocco Generoso Sr.’s left Italy and immigrated to New York City back in 1956. He got a job as a dishwasher at a special little place called Zema’s Bakery (the same special little place Rocco’s now. Stands). Learning everything he could from the original owner, Rocco eventually ended up buying the shop in 1974 and taking over the business.
Today, over 60 years later, Rocco’s is among the best bakeries in the West Village and known to sell one of the best cannolis in NYC. You can expect to find everything from cookies to full sized cakes.
Locals and visitors alike can’t help themselves when they step foot into Rocco’s, it’s like letting a kid loose in a candy store, the options are endless! Being known as one of the best spots to buy a cannoli in NYC can be a heavy crown to carry, but Rocco’s does it with ease. The staff is friendly so don’t be scared to ask for recommendations.
