New York Dearest
The guide, $35

The Best of New York · Shop · Shops

The best toy stores in New York City

Updated September 2026. 12 places.

A lot of families that visit New York City with kids take the time to pick out memorable souvenirs from the famous toy stores in NYC. A small toy is a great way to commemorate a fun trip to NYC! I’m pregnant with my first (so excited!) and have spent my fair share of time perusingHere’s a roundup of my personal favorites.

Antonina PattizWriter and photographer · how I decide
Best of New York 2026, New York Dearest

Best toy stores in New York City, 2026

  1. CAMP StoreStore · FlatironIf your kid loves mystery and adventure then they’re going to love CAMP, the most creative toy store in New York City.
  2. FAO SchwarzStore · Midtown (Rockefeller Center)In operation since 1862, FAO Schwarz is officially the oldest toy store in America (and the most famous toy store in New York City).
  3. Greenpoint ToysStore · GreenpointThis iconic New York City toy store has been serving Brooklyn for more than 30 years.
  4. Kidding AroundStore · ChelseaWith a strong reputation for quality and value, Kidding Around has been recognized by New York Magazine as the Best Indie Toy Store in NYC.
  5. Lego Flagship StoreStore · Midtown
  6. Mary Arnold ToysStore · Upper East SideAsk any New Yorker about the most charming toy stores in New York City and someone will definitely mention Mary Arnold Toys in the Upper East Side.
  7. Playing MantisStore · TribecaPlaying Mantis a distinctive destination for anyone seeking unique and environmentally conscious toys in NYC.
  8. American Girl PlaceStore · MidtownThe American Girl Place store in NYC is a dream destination for many young girls.
  9. Build-A-Bear WorkshopStore · MidtownBuild-A-Bear Workshops are popular throughout the country, but the children’s store in New York City is exceptional.
  10. Grandma’s PlaceStore · Harlemthere’s no denying this one of the most special children’s stores in New York City.
  11. Mini JakeStore · WilliamsburgMini Jake is not your typical NYC toy store, not even close.
  12. Toy TokyoStore · East VillageMake no mistake, Toy Tokyo is the best toy store in New York City for action figures.

On the map

Where they are

10 neighborhoods, Midtown and Flatiron most of all.

Best of New York 2026, New York Dearest

The Best of New York 2026

The seal

If you're on this list, this is yours.

Every place on this list is welcome to display the Best of New York 2026 seal. It's the same seal for every place on every Best list, it's free, and it can't be bought.

Sharing it is optional. There's no need to post about it, link back or tag anyone. If you do link, the code below points to the guide this list comes from, so readers see the recommendation in context.

The code. Paste it where the seal should sit.

<a href="https://newyorkdearest.com/best-toy-stores-nyc/">
  <img src="https://newyorkdearest.com/assets/recognition/2026/best-of-new-york-2026.svg"
       alt="Best of New York 2026, New York Dearest"
       width="1800" height="1800" style="width:320px;max-width:100%;height:auto">
</a>

The files

Download PNGDownload SVGDownload the larger PNG

PNG: 1800 by 1800 pixels with transparent corners, for email and social. The larger PNG: 3600 by 3600 pixels. SVG: the vector, sharp at any size.

Is one of these yours? Get the seal for your place Request a window decal

The full guide, with the ones that didn't make it and why: 14 Charming New York City Toy Stores (Local’s List).